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ppc frequently asked questions (faq)

Use the links below to find the Pay Per Click questions and answers you are looking for.

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PPC budget and funding

How much does Pay Per Click cost?
Get total cost control with Pay Per Click. You set your own monthly budget and decide how much each click is worth to you. You pay for each click up to your monthly budget amount. You can get started for as little as $50 per month. There are no set-up charges or prepayment required to get started.

Our full-service option has an additional monthly management fee for the support provided by our team. The service fee is 30% of click charges with a minimum of $20 each month.

How do I control the cost of my ads?
You control the cost of your Pay Per Click ads by setting a monthly budget. Your monthly budget will never be exceeded. Click charges are deducted from your budget until it is depleted. If your budget is spent before the end of the month, your ad will be taken offline until the following month so that no additional charges are incurred.

What happens when my budget is spent?
We'll send email ahead of time to let you know when you are about to reach your budget limit. Then, you can easily add money to your account to keep your ad up and running. If your budget is depleted before the end of the month, your ad will be taken offline until the following month. Your budget will be reset at the beginning of each month, even if you don't use up your entire monthly budget. The unused budget amount is not carried forward.

How is my account funded?
Your account is funded when you set your monthly budget, agree to our terms and conditions, and provide your credit card information at checkout.

If I have more than one ad, can I set a budget for each one?
No. Your monthly budget is set for all Pay Per Click ads.

Is there a prepayment or spending commitment?
There are no prepayments or deposits required. Your credit card will be charged at the end of each month for clicks received. There is, however, a minimum charge of $15 for clicks each month if you have active ads.

How do I choose my monthly budget?
Your budget should be the most you are willing to pay for a clicks in a single month. This gives total control of your cost. Your monthly budget will not be exceeded. These budgeting methods may be helpful:

  • Estimated budget - During the set up process, we will show the estimated budget needed to get all the available traffic and impressions. It will give you a good idea of how much you can spend.
  • Advertising budget - You can set your Pay Per Click budget as percentage of your overall advertising budget. We commonly see customers spend up to 25% of their advertising budgets online.

Remember, you can modify your budget at any time to meet your advertising needs.

How does SuperPages.com keep my ad below my monthly budget?
If your budget is spent before the end of the month, we will take your ad offline until the following month so that no additional charges are incurred.

How often can I change my monthly budget?
You can modify your budget as often as you like.

What if my budget is not set high enough?
We'll send you a low funds alert. To ensure that you continue to receive uninterrupted clicks, you'll want to adjust your account balance. Simply sign in to My Account. You can increase your monthly budget going forward, or just increase your balance in the current month.

If you don't do anything when you receive a low funds alert, your ad may be taken offline when your budget or limit is reached. It will be reactivated the following month when "new" funds are available.

How can I increase my balance?
To increase your balance, sign in to My Account. You can increase your monthly budget or add funds to your balance for the current month only. This will directly affect your Remaining Balance. Either method can be used to remedy a low-funds warning that you may receive as you approach your monthly budget.