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pay per click cost effective advertising
for small businesses
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Complete cost control.
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Why Superpages?
OUR AUDIENCE AND NETWORK >
  What is Pay Per Click?   How much does it cost?   How will my ad look?   Targeting my ads   Managing my ads   FAQs
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what is

pay per click

?

Appear across our network of leading sites like Local.com, CitySearch, About.com and more...

Target specific geographic locations

Set your own monthly budget

Pay only when an interested buyer
clicks your ad

Get free performance reports emailed
to you every month

 Put your ad at the top of search results!

Pay Per Click Search Results
Pay per click is the best way to drive targeted traffic to your Web site or business profile. You create
ads that appear at the top of listings at Superpages.com and our network sites and customers click
through to learn more about your business. Superpages.com averages 246 million searches per
month. Research shows that 80 percent of visitors contact a business they find here and 50 percent
of those make a purchase.
how much does pay per click cost?
Complete cost control.
Set your own monthly budget and decide how much each click, or lead, is worth to you - and you can change these amounts at any time.

Your custom price per click.
Your business is unique and you will customize your monthly budget and price per click to meet your specific goals. During ad set-up, we help you determine the most effective and competitive price per click for your target market.

Make the right investment for your business.
Get started for as little as $15 per month and 20 cents per click. Depending on your business and market, you may want to make a larger initial investment in your Pay Per Click ads for greater success.

Our tools help you set the best price per
click for your business and target market:


Max Price calculator
Generates a recommended price per click for your business based on your average sale amount, profit margin and estimated click conversion rate. 		ROI calculator
Calculates your Return on Investment (ROI) for Pay Per Click (PPC) advertising, including costs, sales, profits and your return.
how will my ad look?

Rose's Roses - Flowers from $19.99

Same Day Delivery of the best flowers and gifts.
http://www.roses-roses.com

more infophone

During set-up, you can add enhancements to your ad.
Check below to see how an ad will look:
Bold Italic Red With a Logo
Your ad will also appear on our extensive network
of partner sites. Click to see how an ad looks on:
VIEW OUR ENTIRE NETWORK >
Your ad is your chance to really highlight your business to potential customers. We offer some writing tips to help you get your ad noticed.
targeting my audience
Make sure the right customers find you! Visitors search SuperPages.com for businesses by category
and location. During ad set-up, you will choose relevant categories and locations for your business.

Geo-Targeting

Where are your customers located? Your ad will
be more effective if you target the right audience.



Target Local Buyers
If you run a local business with a storefront
such as a clothing store or restaurant, your ad will be more successful if you target your city/town
or metro area. You will reach a smaller, more
focused audiences.

Target State & National Buyers
If your services or products are widely available
through an online store or multiple locations, it makes
sense to expand your reach to your entire state,
multiple states or nationwide. 		Categories & Keywords

A category is a group of businesses that provide similar goods or services. Keywords are typical search terms customers use to find your products or services.

How It Works
Customers visit SuperPages.com and enter a search term (keyword).

They are then presented with a list of categories to choose from.



Customers select their preferred category and businesses like yours are displayed. You can choose unlimited categories and keywords when creating your Pay Per Click ad.

Who is listed in your location and categories? Find out now.
Business Name/Type:
 Location:
managing my ad

We make it easy to manage your ads online. Our account
interface lets you edit your ads, change your budget or
pause your ads any time - no technical knowledge required!

Ad ranking: See how your ads rank next to your top competitors.

Ad pricing: Find out what ads are driving the most traffic and exactly how much you are paying per click.

Ad reports: Get detailed breakdowns of campaign, ad group and category performance. Test different versions of your ads and find the best solution for your business.

Email reports: Free advertising performance reports emailed directly to you every month.

Charts: View your data as charts and graphs to easily recognize trends. Download your reports to your desktop in Microsoft Excel format.

Forecasting: Use your historical ad performance data to make your business projections.
Or, contact our sales team at (866) 311-4186,  Mon - Fri, 7am - 6pm CST.