Pay For Calls (PFC) online advertising gives you the chance to connect with a new customer market. You don't have to build a Web site to reach customers online. Instead you create a simple online ad that highlights your products/services and drives potential customers to your business phone. One purchase usually gets you into an entire network of online yellow pages and local business search sites.
If you don’t have many people stationed in your office (or if you’re constantly on the move), PFC advertising frees up your associates.
Sometimes customers don't want to dig through a Web site or send emails to get more information about your business. They want a direct connection to a real live human. That's one of the benefits of Pay For Calls advertising. It gets you and the customer talking so you can quickly answer their questions.
Local Pay For Calls campaigns also allow you to connect with people who aren't very web savvy. It gives them a way to contact you directly without using a Web site or email.
PFC reports give you detailed information about consumers that called you, so you can follow up with a phone call or a personalized thank you letter.
Customers that contact you from your Pay For Calls ad have already decided that your business offers the products/services they are looking for. You have the benefit of a personal connection over the phone, making it easy to answer remaining questions and close the sale. Conversion rates for phone calls are often much higher than clicks to a Web site.
Pay For Calls tracks who is responding to your ads. With monthly metrics, you can see which ads, keywords and categories drive the most traffic to your business phone and update your advertising strategy as needed. You can set higher budgets for ads that are performing well and rework ad descriptions that are not generating enough response.
Get total cost control with Pay For Calls. You set your own monthly budget and can change your price per call at any time. You maximize your marketing dollars because you are only paying for quality leads that actually contact your business.
If your business uses the phone to generate sales, then Pay For Calls is right for you. Get your share of the online audience and drive them to your business phone with pay per call advertising.
Questions? Call our customer service team toll-free at (866) 311-4158.